The report singled out Asia Pacific as the largest market for games, pointing to the rapid growth of mini-games in China that are played within apps like WeChat, as well as China’s growing technological adoption. However, Mordor Intelligence predicts only “mid” level growth for much of the Asia Pacific region between 2022 and 2027, with only Japan and South Korea expected to deliver high growth. Other high growth markets include North America and Europe, while the Middle East and Africa is expected to have the fastest growth of all regional markets going into 2027.
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55% of US gamers said they played more games during the pandemic, with 90% expecting this to continue
In the 2021 edition of the ‘Essential Facts About the Video Game Industry‘ report, released by the Entertainment Software Association, the ESA found that 55% of video game players in the US played more games during the Covid-19 pandemic, with 90% expecting this to continue even once social distancing was no longer required.
While not wholly surprising during a time when the general public has been forced to spend long periods confined indoors, the statistic is still evidence of the increase in interaction with gaming brought about by the pandemic, an increase which many expect to last even as other entertainment options become available again.
The report also yielded some interesting insights into the demographics of who is getting more involved in gaming: it found that 74% of parents in the US now play games at least weekly with their children, up from 55% in 2020’s edition of the report. Seventy-one percent of parents also agreed that video games provided a “much-needed break” for their child, with 70% allowing their children to do more when it came to gaming.