However, the real difference your brand Denmark Phone Number List campaign will make is not measurable in the actual campaign itself, but in the overall performance of the entire website. 70% of consumers look for well-known retailers Denmark Phone Number List conducting product searches, so in theory, your brand awareness campaigns in Google Ads should result in higher click-through rates, higher conversion rates, and possibly more Private label search. Unfortunately, these things tend to naturally fluctuate a lot, so it's hard to attribute anything directly.
However, whenever I launch a brand Denmark Phone Number List campaign, I pay close attention to the direct channel and the effect of my brand campaign. If there's any improvement there, you can bet I'll try to get credit for it with a brand awareness campaign! in conclusion All in all, Google Ads can be a great tool for getting your brand Denmark Phone Number List visible to your target audience. But, alas, it's very challenging to measure how that actually turned out. Fundamentally, you have to get out of your performance marketing instincts and trust the history of marketing. For hundreds of years, brand awareness was basically the only form of marketing that existed. It worked then, and it still works.